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Have you met a person with a magnetic personality? Someone with whom if you spend 5 minutes, it seems like he is there with you for that time, completely present and making you feel you are the only person in the world and the only person that matters. We walk away from such interactions always energized, always happy and the impression we form of the person who gave us the time and attention is that he has a magnetic personality. The secret, is attention.

What is attention?

Attention is energy. Whenever you give someone or something your undivided attention, you are actually passing along energy and benefiting the person/thing that you are attentive towards. This is powerful. Look into your life, and understand how this works.

If you give a situation or object attention, each moment you direct attention towards it, it becomes a bigger part of your life and more important. The biggest concept you are giving attention to in your life (is it money, friendship, growth, fitness?), that becomes your goal and eventually, your life’s work.

If you give another person your undivided attention, you energize the other person. Compel him to act, respond, feel good, grow closer (or apart) and feel larger. In some cases, like family and our beloved, we do this unconsciously. In the case of our close friends, again, we do this at a subconscious level. By giving your heroes and role models your attention, you are energizing them in direct and indirect ways.

The secret of directing attention

Understand the second powerful idea – if you give attention to the good things and people in your life, they grow larger and this energizes you too. There is no limit to the level you can grow if you are focused on ideas and people who harmonize with your life and your principles. Its a multiplier.

If you give attention to whats going wrong in your life and the naysayers, they grow energized and your energy depletes. If you are someone who thinks worrying is a purposeful use of your time, call me, I have some pressing problems you can take up on my behalf!

No, everyone understands worrying is a waste of time, its not purposeful and a lot of your mental bandwidth is consumed.

Paying attention to the payback

When you notice you are devoting a large part of your attention to some thought/idea, ensure its something that leaves you better for having invested this time and energy. Be selfish with where you direct your attention. What is the payback? – this is the key question. And no complicated math needed, you have enough intuition to figure out whether giving attention to an idea is adding positive energy to your life. Its all about being in control of your attention process and directing it to productive and high growth areas of your life. Do this consciously, you will conserve mental energy and achieve your goals with elegance and style.

Its the one secret that powers the highest levels of achievement and is the one mental skill that the highest achievers have mastered. Its not easy, it requires training the mind, but the rewards are huge. Its the development of a subtle power, your will power.

Make a list of the areas in your life where this principle can help and start applying it today. Will power, that directs attention, is a muscle that grows with use.

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{ 14 comments… read them below or add one }

Justin Dixon September 12, 2009 at 2:21 pm

Very interesting approach to keeping energy levels high. I've been working hard since January trying to raise my energy levels. I'm really going to have to chew on this.


Krishna September 17, 2009 at 12:02 pm

Good luck on that, Justin. Takes a bit of awareness and monitoring but in about a week, I was able to get a pretty good idea of where my attention and energies were focussed. It was a bit surprising, once I found out :-)…


Madeleine September 12, 2009 at 8:59 pm

Good points, Krisha. you are absolutely right that directing your full attention on another person is powerful. We don't do enough of that or get enough of that. Too often when we try to get another person's attention, we seem to be competing with the TV and the cellphone and all sorts of interruptions. How rewarding and how energizing it is when you do focus your full attention on another person.


Krishna September 17, 2009 at 12:02 pm

Glad you found it useful, Madeleine. And yes, giving our complete attention is the least we can do for our loved ones…


Sac September 13, 2009 at 4:35 am

You hit the nail on its head time and time again. I feel the biggest waste of time and energy drain is worry, But worry is a next to impossible thing to let go for most people. Not letting it consume your every cycle of your thoughts is the art which everyone can use learning.


Krishna September 17, 2009 at 12:04 pm

All it takes is awareness, my friend. Its challenging but there are good rewards early on, but you know what, I never once remember seeing you worried :-), hmmmm. Very rare occasions, you may already be on top of this :-).


Anastasiya September 14, 2009 at 4:23 pm

A great idea Krishna! Attention is one of the most important things that we can give to other people. However, it’s important to identify who is worth of this attention and who is not. Concentrating on other people’s problems or concerns sometimes might be exhausting. It will most likely energize people who you are giving your attention to, but at the same time it will completely drain you. I think it’s important to give your attention to people you care about but you should not be wasting your attention on anybody. You will lose more than you will gain.


Krishna September 17, 2009 at 12:05 pm

You are so right, Anastasiya. Who we are directing attention to is so important. Yet so many times, I find my mind directing attention towards those who I shouldn't be spending my attention on. Need more practice <sigh>… 🙂


Jai Kai - SharingSuc September 15, 2009 at 2:19 pm

Great Post Krishna,

This is one thing I consciously practice in my life. I also find by choosing to hang out with with people and at certain places makes it easier to give my attention to who and what I want. For example, I don't hang out at McDonalds but I sometimes visit a local organic vegetarian cafe and I talk to and meet interesting people that are positive and uplifting. I also hang out with people who have a similar lifestyle as myself.


Krishna September 22, 2009 at 2:18 pm

Thats inspiring Jai Kai, and thanks for the encouragement. Satsang is so important in all walks of life…


Patrick September 16, 2009 at 8:48 pm

Great post Krishna,

I compare attention often with sexual tension. Because underlying both is fascination. Whatever fascinated you grabs your attention easily. So if you ask yourself what is fascinating about it, that what you would like to give attention too, grabs it automatically, once you look at its fascinating side.


Krishna September 22, 2009 at 2:19 pm

Well, sexual chemistry is probably the most magnetic form of attraction :-), so yeah, great example. Probably its when we need to direct attention to other aspects of life that are important, but no so hard wired, that we start facing challenges…


Albert October 24, 2010 at 7:54 am

I enjoyed this and have already start to shift my attention where it matters most in my life. Thanks a lot krishna:-)


Krishna October 25, 2010 at 11:03 am

Hi Albert,

Great to hear this has been useful to you, hope you figure out effective ways to direct your attention where it matters…




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